China's Bytedance Shuts Down Musical.ly, Migrates Users Over to TikTok

After acquiring Musical.ly concluding yr for a reported $1 billion, China'southward Bytedance Technology is shutting downward the service and starting the process of migrating all users to its ain TikTok video app, which currently has over fifty million downloads on the Play Store. Interestingly, Musical.ly itself terminal month shut down its own live streaming app called Alive.ly that information technology had adult before beingness acquired by Bytedance.

Musical.ly and TikTok are competing apps that let users create and share short singing and dancing videos that are set mostly to well-known songs. According to Reuters, Musical.ly recently reached 100 million monthly active users, while TikTok claimed 500 one thousand thousand monthly agile users in June.

In a printing release, Alex Zhu, co-founder of musical.ly and at present the senior vice president of TikTok after the merger, said that combining the two services volition assist creators reach a larger audition. According to him, "Combining Musical.ly and TikTok is a natural fit given the shared mission of both experiences – to create a community where everyone can be a creator".

With the merger, one of the most remarkable benefits for creators is that they will now have access to users from new countries and viewing options that were simply available on ane of the apps, the company said in the release.

With excessive social media usage becoming an increasing problem, the app also comes with a new feature that volition warning users when they've spend more than than ii hours on the app, which is similar to a new selection that Facebook introduced on Midweek.

Source: https://beebom.com/musical-ly-app-to-be-shut-down-users-will-be-migrated-to-tiktok/

Posted by: garaybrohn1967.blogspot.com

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